Developing a strategy answers the high-level question of what your organization wants to accomplish. Tactics are the practical steps taken towards that goal. They go hand-in-hand.

My name is Sandy Huang and I help companies build growth strategies. That can be understood in different ways, like company efficiency and long-term sustainability.

Strategy provides clarity of vision. Without it, we tend to fall into busy work or familiar patterns. When people come to me, they realize that they are stuck and are looking to get back on track in ways that have measurable outcomes.

One of the most tangible methods of facilitating growth is through a marketing strategy

When a client comes to me with a budget, they want to see some kind of return on their investment. That's why I put a dollar value on everything I do.

Every company has room for improvement. My specialty is in seeing those areas and creating a strategic plan that bridges where they are to where they can be.

My best clients are organizations that are motivated and clear about their vision but want to break free of the status quo.

Strategy is very specific to an organization so when working with a client, I am committing to a long-term relationship. Just like a real-life relationship, it takes a lot of communication, making key decisions together and defining what success means for both of us.

With each project, the client is getting much more than my skill set but also my network of resources that pushes a project forward with the right direction.

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