Contrary to the last several centuries, watchmaking today is a fast-moving business. Some brands are blowing up, others are falling behind; it’s a game of cat and mouse as to who wears the crown. I think we all know who that is right now. For everyone else, they’re playing catchup, and every move that stays static or goes backwards, in comparison to the exponential growth found at the front, is another inch closer to obsolescence. For TAG Heuer, the Autavia Isograph is that hopeful step forward—or is it a step back?

Featured Watches:
TAG Heuer Autavia Isograph WBE5191.FC8276

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