It is that time of year when we need to consider the best way to stay in front of our clients. In the north leaves and lawn care have slowed to a near full stop, but we still need to stay in front of our clients so they don't forget about us come Spring. That is where Christmas cards can come in. I never put pictures of my work on the christmas cards I only use photos of my family. The reason I do this is because is Christmas is a time for family and friend connections and not business connections or is it. I know that my clients aren't thinking about lawn care, but they are thinking about family and friends and when I send a Christmas card with pictures of my family it can give my clients that warm fuzzy feeling about my company and that is the business connection.
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