Almost every Premier League team is now owned by a billionaire, or a company controlled by a billionaire, and the influx of the super-rich into football is not a phenomenon that is unique to the English game.
Yet, whether it be Manchester City, Chelsea, or Newcastle United, billionaires always seem to buy fairly established clubs, rather than taking on the challenge of building a club up from their ground in their own image.
In this video, HITC Sevens takes a look at why that is the case, why billionaires buy football clubs at all, and whether it would be a good or bad thing if they were to start buying non-league teams.
