Arc’teryx has managed to secure a loyal customer base of avid mountain climbers, snowboarding enthusiasts, and… TikTokers? Somewhere along the way Arc’teryx found a surprising new demographic and we’re wondering: how long until they start designing for the mall instead of the mountains?

Subscribe to Future Proof!
[ Ссылка ]

Stay updated on our socials
Instagram: [ Ссылка ]
Facebook: [ Ссылка ]
TikTok: [ Ссылка ]
Reddit: [ Ссылка ]

For further reading, check out the sources for this video here:
[ Ссылка ]

Script: Holly Conklin
Editor: Kirsten Stanley
Animator: Zachary Kastrukoff
Project Manager: Lurana McClure Rodríguez
Host: Levi Hildebrand

Want to work with Future Proof? Get in touch:
contact@befutureproof.ca

свернуть